{"id":107416,"date":"2025-05-10T18:55:07","date_gmt":"2025-05-10T16:55:07","guid":{"rendered":"https:\/\/ixtreme.online\/understanding-ai-seo-how-chatgpt-perplexity-co-rank-websites\/"},"modified":"2025-05-20T10:56:59","modified_gmt":"2025-05-20T08:56:59","slug":"understanding-ai-seo-how-chatgpt-perplexity-co-rank-websites","status":"publish","type":"post","link":"https:\/\/ixtreme.online\/en\/understanding-ai-seo-how-chatgpt-perplexity-co-rank-websites\/","title":{"rendered":"Understanding AI SEO: How ChatGPT, Perplexity &amp; Co rank websites"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"107416\" class=\"elementor elementor-107416 elementor-107174\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1c3fc32 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c3fc32\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-682dc99\" data-id=\"682dc99\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d934fe1 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"d934fe1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:[],&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;marker_view&quot;:&quot;numbers&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__d934fe1\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__d934fe1\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__d934fe1\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59081e6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59081e6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7b459e1\" data-id=\"7b459e1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b85aa4 elementor-widget elementor-widget-text-editor\" data-id=\"4b85aa4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The search engine world is undergoing a historic change: alongside Google, Bing &amp; Co, AI-based search engines such as <a href=\"https:\/\/ixtreme.online\/en\/dictionary-of-the-internet-digital-dictionary\/#chatgpt\">ChatGPT<\/a> , <a href=\"https:\/\/ixtreme.online\/en\/dictionary-of-the-internet-digital-dictionary\/#perplexity\">Perplexity<\/a> or <a href=\"https:\/\/you.com\/\" target=\"_blank\" rel=\"noopener\">You.com<\/a> are increasingly coming to the fore. These new players are not only changing how content is found &#8211; but also what content is visible. Welcome to the world of AI SEO.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8e010c4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8e010c4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a6cc3e6\" data-id=\"a6cc3e6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-77763bf elementor-widget elementor-widget-heading\" data-id=\"77763bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is AI SEO anyway?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-822e89a elementor-widget elementor-widget-spacer\" data-id=\"822e89a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca703ad elementor-widget elementor-widget-text-editor\" data-id=\"ca703ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>AI SEO<\/strong> describes the optimization of websites and content with the aim of becoming visible in <strong>AI-based search systems<\/strong>. In contrast to classic SEO, which relies heavily on keywords, technical optimization and backlinks, the focus of AI SEO is on: <\/p><ul><li><strong>semantic relevance<\/strong><\/li><li><strong>contextual depth<\/strong><\/li><li><strong>structured knowledge transfer<\/strong><\/li><li><strong>confidence signals ( <a href=\"https:\/\/ixtreme.online\/en\/dictionary-of-the-internet-digital-dictionary\/#eeat\">EEAT<\/a> ) and<\/strong><\/li><li><strong>machine-readable representation<\/strong><\/li><\/ul><p>This is because AI search systems do not work with a classic ranking algorithm like Google, but instead pull content from accessible sources, evaluate its quality and use it to build direct answers to user queries.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-50f447c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"50f447c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5e5ccb\" data-id=\"c5e5ccb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0ab6e4c elementor-widget elementor-widget-heading\" data-id=\"0ab6e4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How do AI search engines like ChatGPT &amp; Perplexity work?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-131479c elementor-widget elementor-widget-spacer\" data-id=\"131479c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a2cd95 elementor-widget elementor-widget-text-editor\" data-id=\"1a2cd95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In contrast to traditional search engines, which provide results in the form of links, AI search engines answer your questions directly. The underlying technology is called Retrieval Augmented Generation (RAG). An AI model such as GPT-4 combines information from its training database with external sources to formulate a well-founded, up-to-date answer.  <\/p><p><span style=\"font-size: 14pt; color: #ffffff;\"><strong>What does it mean to you?<\/strong><\/span><\/p><p>If your website is easy to read, informative and trustworthy for AI systems, the chances that content from ChatGPT or Perplexity will be quoted or even fully integrated in their responses increase.<\/p><p>AI search engines like:<\/p><ul><li>ChatGPT (with browsing function)<\/li><li>Perplexity.ai<\/li><li><a href=\"https:\/\/you.com\/\" target=\"_blank\" rel=\"noopener\">You.com<\/a><\/li><\/ul><p>use among other things:<\/p><ul><li>publicly accessible websites,<\/li><li>editorial content with high authority,<\/li><li>structured data such as FAQ markups,<\/li><li>and sources with a strong semantic reference to the user question<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a036837 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a036837\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ad7a9fc\" data-id=\"ad7a9fc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c29083 elementor-widget elementor-widget-heading\" data-id=\"2c29083\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ranking factors for AI search engines<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1298d66 elementor-widget elementor-widget-text-editor\" data-id=\"1298d66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Although there are no official &#8220;ranking factors&#8221; as with Google, Ki systems evaluate content according to other criteria. The most important ranking factors for AI search engines are <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e4df72 elementor-widget elementor-widget-spacer\" data-id=\"4e4df72\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee64eb6 elementor-widget elementor-widget-heading\" data-id=\"ee64eb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. semantic depth and contextual understanding<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07f49ab elementor-widget elementor-widget-text-editor\" data-id=\"07f49ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI does not search for individual keywords, but for <strong>contextually appropriate content <\/strong> that fully answers a question. The better your text matches the search intention, the higher the relevance. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b59bbfc elementor-widget elementor-widget-spacer\" data-id=\"b59bbfc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a159333 elementor-widget elementor-widget-heading\" data-id=\"a159333\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. EEAT - Pericia, Experiencia, Autoridad, Confianza<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fb163c elementor-widget elementor-widget-text-editor\" data-id=\"2fb163c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI models in particular attach great importance to trust signals:<\/p><ul><li>Is there a clear author?<\/li><li>Is specialist knowledge imparted?<\/li><li>Is the source reputable and well connected?<\/li><li>Is it updated regularly?<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2983786 elementor-widget elementor-widget-spacer\" data-id=\"2983786\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee6d97d elementor-widget elementor-widget-heading\" data-id=\"ee6d97d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. structured content<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-122aa3b elementor-widget elementor-widget-text-editor\" data-id=\"122aa3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI loves structured data:<\/p><ul><li>HTML logic with clear H1-H6 structures<\/li><li>FAQ-Markup<\/li><li>Tables of contents<\/li><li>Bullet points and subheadings<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eddebfa elementor-widget elementor-widget-spacer\" data-id=\"eddebfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42fe231 elementor-widget elementor-widget-heading\" data-id=\"42fe231\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. citation ability<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42515fe elementor-widget elementor-widget-text-editor\" data-id=\"42515fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Perplexity &amp; Co display <strong>source references<\/strong> directly in their answers. This only works if your content is <strong>clear, precise and citable<\/strong>. Long continuous texts without clear statements fail. ( <a href=\"https:\/\/ixtreme.online\/en\/dictionary-of-the-internet-digital-dictionary\/#zitierfaehigschreiben\">More on citable writing<\/a> ) <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85e078c elementor-widget elementor-widget-spacer\" data-id=\"85e078c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b24e5e elementor-widget elementor-widget-heading\" data-id=\"3b24e5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. technical readability<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd5fb7e elementor-widget elementor-widget-text-editor\" data-id=\"dd5fb7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI crawls websites like a browser &#8211; slow loading times, unclear URL structures or a lack of mobile design have a negative impact.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3027060 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3027060\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-09bdc15\" data-id=\"09bdc15\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e564a0f elementor-widget elementor-widget-spacer\" data-id=\"e564a0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5773eb9 elementor-widget elementor-widget-heading\" data-id=\"5773eb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AI search engine evaluation: How AI perceives your website<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2cc7f85 elementor-widget elementor-widget-spacer\" data-id=\"2cc7f85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6012462 elementor-widget elementor-widget-text-editor\" data-id=\"6012462\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI does not evaluate websites <strong>like a bot, but like an extremely well-read human<\/strong> . It&#8217;s not just about whether content is correct &#8211; but how <strong>helpful, credible and relevant<\/strong> it is in the context of the user&#8217;s question. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5ddfa70 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ddfa70\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a298510\" data-id=\"a298510\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-860d12e elementor-widget elementor-widget-heading\" data-id=\"860d12e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What is included in the AI search engine rating?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cf9235 elementor-widget elementor-widget-spacer\" data-id=\"6cf9235\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94442b8 elementor-widget elementor-widget-text-editor\" data-id=\"94442b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Content quality <\/strong> : Is the depth of content right? Is a topic really penetrated or only touched on superficially? <\/li><li><strong>Structure &amp; readability<\/strong> : Is the content clearly structured? Are there paragraphs, subheadings, visual support? <\/li><li><strong>Linking &amp; context<\/strong> : Is the content integrated into a thematic structure (e.g. <a href=\"https:\/\/ixtreme.online\/en\/create-an-editorial-plan\/\">Pillar Pages<\/a> , <a href=\"https:\/\/ixtreme.online\/en\/dictionary-of-the-internet-digital-dictionary\/\">Wiki<\/a> )?<\/li><li><strong>Actuality<\/strong> : When was the article last revised?<\/li><li><strong>Authority<\/strong> : How established is the domain in its subject area?<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dd67326 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dd67326\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-32cf8d4\" data-id=\"32cf8d4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4911b9c elementor-widget elementor-widget-heading\" data-id=\"4911b9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Specific tips for more visibility in AI search engines<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bf9bc37 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bf9bc37\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4900516\" data-id=\"4900516\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3805130 elementor-widget elementor-widget-text-editor\" data-id=\"3805130\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 14pt; color: #ffffff;\">Now it&#8217;s getting practical. How to optimize your content specifically for AI search engines. <\/span><\/p><p><span style=\"color: #ffffff;\">1. work with clear question-answer structures<\/span> Use subheadings in question form (H2\/H3) and answer them precisely directly below. This increases the chance that your answers will be accepted directly. <\/p><p><span style=\"color: #ffffff;\">2. focus on<\/span> <a href=\"https:\/\/ixtreme.online\/en\/dictionary-of-the-internet-digital-dictionary\/#semantischetiefe\" target=\"_blank\" rel=\"noopener\">semantic depth<\/a> <span style=\"color: #ffffff;\">instead<\/span> of <a href=\"https:\/\/ixtreme.online\/en\/dictionary-of-the-internet-digital-dictionary\/#keywordstuffing\" target=\"_blank\" rel=\"noopener\">keyword stuffing<\/a> Deal intensively with user needs. Use related terms, explain connections and include related topics. <\/p><p><span style=\"color: #ffffff;\">3. actively expand your Pillar Pages &amp; Wiki<\/span> AI recognizes thematic hubs. Your <a href=\"https:\/\/ixtreme.online\/en\/seo-for-self-employed\/visible-through-seo\/\">pillar pages on SEO<\/a> and <a href=\"https:\/\/ixtreme.online\/en\/content-marketing-for-the-self-employed\/content-marketing-for-visibility\/\">content<\/a> are worth their weight in gold &#8211; link them specifically, include FAQs there and keep them up to date. <\/p><p><span style=\"color: #ffffff;\">4. use structured data (schema markup) <\/span> FAQPage, article, person &#8211; anything that makes your content easier for machines to interpret increases the chances of visibility<\/p><p><span style=\"color: #ffffff;\">5. present your expertise visibly<\/span> Showcase authors, link to social profiles, publish case studies or success stories. AI prefers real people with real experience. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-15f1007\" data-id=\"15f1007\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50ae1ee elementor-widget elementor-widget-image\" data-id=\"50ae1ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Wie-funktionieren-KI-Suchmaschinen-wie-ChatGPT-Perplexity-1-1024x1024.jpg\" class=\"attachment-large size-large wp-image-107670\" alt=\"How do AI search engines like ChatGPT &amp; Perplexity work?\" srcset=\"https:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Wie-funktionieren-KI-Suchmaschinen-wie-ChatGPT-Perplexity-1-1024x1024.jpg 1024w, https:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Wie-funktionieren-KI-Suchmaschinen-wie-ChatGPT-Perplexity-1-300x300.jpg 300w, https:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Wie-funktionieren-KI-Suchmaschinen-wie-ChatGPT-Perplexity-1-150x150.jpg 150w, https:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Wie-funktionieren-KI-Suchmaschinen-wie-ChatGPT-Perplexity-1-768x768.jpg 768w, https:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Wie-funktionieren-KI-Suchmaschinen-wie-ChatGPT-Perplexity-1.jpg 1120w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e98e8d2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e98e8d2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9b91439\" data-id=\"9b91439\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aa27d93 elementor-widget elementor-widget-heading\" data-id=\"aa27d93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Outlook: How is AI SEO developing?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6589d86 elementor-widget elementor-widget-spacer\" data-id=\"6589d86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02f4189 elementor-widget elementor-widget-text-editor\" data-id=\"02f4189\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Development is rapid &#8211; and you are well advised to invest in AI SEO now. The most important trends: <\/p><ul><li>In future, Google AI Overviews will display central content directly in the SERPs &#8211; with answers from sources like yours.<\/li><li>ChatGPT plugins &amp; browsing rely on real-time data &#8211; <a href=\"https:\/\/ixtreme.online\/en\/content-marketing-for-the-self-employed\/\">top content<\/a> has a great chance of being cited here.<\/li><li>Perplexity &amp; Co are growing rapidly &#8211; those who optimize now will benefit from fires mover effects.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-35828d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"35828d9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-05ca506\" data-id=\"05ca506\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b430ad9 elementor-widget elementor-widget-heading\" data-id=\"b430ad9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">My conclusion for you: Actively tackle AI SEO now<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb90687 elementor-widget elementor-widget-spacer\" data-id=\"bb90687\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c9ad1b elementor-widget elementor-widget-text-editor\" data-id=\"0c9ad1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI SEO is not a &#8220;nice to have&#8221;, but will become a <strong>decisive factor for visibility in the coming years<\/strong>. Traditional SEO remains important &#8211; but those who do not optimize their content for <strong>AI-supported search systems<\/strong> will lose reach, relevance and trust. <\/p><p><img decoding=\"async\" class=\"alignleft size-full wp-image-106543\" src=\"http:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Tipps-von-ixtreme-zu-SEO-Content-Webdesign.png\" alt=\"Tips from ixtreme on SEO - content - web design\" width=\"25\" height=\"25\" title=\"\">Use your existing content ecosystem (pillar pages, wiki, services) to visibly expand your authority and create content that is <strong>really helpful<\/strong> &#8211; then you will also be at the forefront of the AI world.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cdb7e52 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cdb7e52\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-0558107\" data-id=\"0558107\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-17554ef elementor-widget elementor-widget-image\" data-id=\"17554ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"408\" height=\"500\" src=\"https:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Du-hast-Fragen-ixtreme-hat-die-Antworten.png\" class=\"attachment-large size-large wp-image-106565\" alt=\"You have questions - ixtreme has the answers\" srcset=\"https:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Du-hast-Fragen-ixtreme-hat-die-Antworten.png 408w, https:\/\/ixtreme.online\/wp-content\/uploads\/2025\/05\/Du-hast-Fragen-ixtreme-hat-die-Antworten-245x300.png 245w\" sizes=\"(max-width: 408px) 100vw, 408px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-236f865 elementor-widget elementor-widget-text-editor\" data-id=\"236f865\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ready for the next step? Then analyze your content now from the perspective of AI SEO &#8211; and optimize for the search systems of the future.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26d027f elementor-widget elementor-widget-spacer\" data-id=\"26d027f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca7081c elementor-invisible elementor-widget elementor-widget-button\" data-id=\"ca7081c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/ixtreme.online\/en\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">I want to be found - not overlooked<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-66833a7\" data-id=\"66833a7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-945d4e1 elementor-widget elementor-widget-heading\" data-id=\"945d4e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently asked questions about Ki-SEO<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-557aba6 elementor-widget elementor-widget-spacer\" data-id=\"557aba6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efdbe97 elementor-widget elementor-widget-heading\" data-id=\"efdbe97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What is the difference between SEO and AI SEO?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-066e485 elementor-widget elementor-widget-text-editor\" data-id=\"066e485\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>SEO optimized for search engines like Google. AI-SEO optimized for systems such as ChatGPT or Perplexity, which process and evaluate content directly &#8211; and apply different criteria. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-069018a elementor-widget elementor-widget-spacer\" data-id=\"069018a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29761d8 elementor-widget elementor-widget-heading\" data-id=\"29761d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Do I need to revise my existing content?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3d5966 elementor-widget elementor-widget-text-editor\" data-id=\"f3d5966\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Not necessarily &#8211; but you should analyze it: Is it clearly structured? Does it offer real added value? Is it machine-readable? If not, it&#8217;s worth updating.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0623ebd elementor-widget elementor-widget-spacer\" data-id=\"0623ebd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00ec71c elementor-widget elementor-widget-heading\" data-id=\"00ec71c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How do I find out if my content appears in ChatGPT?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-719a724 elementor-widget elementor-widget-text-editor\" data-id=\"719a724\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Use tools such as &#8220;ChatGPT with browsing&#8221; or ask ChatGPT directly for sources. Perplexity also openly displays citations &#8211; this is a good touchstone. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-327734f elementor-widget elementor-widget-spacer\" data-id=\"327734f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d5f52c elementor-widget elementor-widget-heading\" data-id=\"2d5f52c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Which tools help with optimization for AI search engines?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f98369e elementor-widget elementor-widget-text-editor\" data-id=\"f98369e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Frase.io (for question structure)<\/li><li>SurferSEO (for semantic optimization)<\/li><li>Schema.org generators (for structured data)<\/li><li>ChatGPT (for prompt ideas and analyses)<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c79338 elementor-widget elementor-widget-spacer\" data-id=\"1c79338\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8537566 elementor-widget elementor-widget-heading\" data-id=\"8537566\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Will classic SEO be replaced by Ki-SEO?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d81168 elementor-widget elementor-widget-text-editor\" data-id=\"0d81168\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>No, but supplemented. Anyone who is smart today combines both: technical SEO for Google, semantic and structured SEO for AI search systems. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ef9f254 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ef9f254\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e1d389e\" data-id=\"e1d389e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-066071e elementor-widget elementor-widget-spacer\" data-id=\"066071e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c93eac1 elementor-widget elementor-widget-text-editor\" data-id=\"c93eac1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 18pt; color: #ffffff;\">Related articles:<\/span><\/p><p><a href=\"https:\/\/ixtreme.online\/en\/what-is-seo\/\">\u21d2 What is SEO?<\/a><\/p><p><a href=\"https:\/\/ixtreme.online\/en\/create-an-editorial-plan\/\">\u21d2 What is a Pillar Page &#8211; and how do you create one?<\/a><\/p><p><a href=\"https:\/\/ixtreme.online\/en\/dictionary-of-the-internet-digital-dictionary\/\">\u21d2 My wiki &#8211; the dictionary of the internet<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-178100c elementor-widget elementor-widget-spacer\" data-id=\"178100c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7abba6ca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7abba6ca\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-349f2ba5\" data-id=\"349f2ba5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1fcb318a elementor-widget elementor-widget-image\" data-id=\"1fcb318a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ixtreme.online\/wp-content\/uploads\/2023\/02\/favicon-250.png\" class=\"attachment-large size-large wp-image-107237\" alt=\"Become visible with content &amp; SEO from ixtreme\" srcset=\"https:\/\/ixtreme.online\/wp-content\/uploads\/2023\/02\/favicon-250.png 250w, https:\/\/ixtreme.online\/wp-content\/uploads\/2023\/02\/favicon-250-150x150.png 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-5034bc9\" data-id=\"5034bc9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20f6f915 elementor-widget elementor-widget-text-editor\" data-id=\"20f6f915\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"768\" data-end=\"791\"><strong data-start=\"768\" data-end=\"789\">About the author:<\/strong><\/p><p class=\"\" data-start=\"798\" data-end=\"1063\">My name is Isabel Unger, I am an independent digital strategist with a clear focus: visibility for the self-employed &amp; small businesses. My heart beats for SEO, content, structure &#8211; and for explaining complex things in a way that makes them understandable and feasible.<\/p><p class=\"\" data-start=\"1070\" data-end=\"1181\">On ixtreme.online I share my knowledge, my experience and a lot of plain language &#8211; without any technical gobbledygook.<\/p><p class=\"\" data-start=\"1188\" data-end=\"1291\">\ud83d\udc49 <a class=\"cursor-pointer\" href=\"https:\/\/ixtreme.online\/en\/about-me\/\" data-start=\"1191\" data-end=\"1239\">Learn more about me<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-70528fa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"70528fa\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b51d52\" data-id=\"1b51d52\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f1e989 elementor-widget elementor-widget-spacer\" data-id=\"1f1e989\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-76397d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"76397d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-5551dc12\" data-id=\"5551dc12\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6d84537f elementor-widget elementor-widget-image\" data-id=\"6d84537f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"896\" src=\"https:\/\/ixtreme.online\/wp-content\/uploads\/2024\/06\/Design-ohne-Titel-1-1024x896.png\" class=\"attachment-large size-large wp-image-105323\" alt=\"Become visible with SEO from ixtreme\" srcset=\"https:\/\/ixtreme.online\/wp-content\/uploads\/2024\/06\/Design-ohne-Titel-1-1024x896.png 1024w, https:\/\/ixtreme.online\/wp-content\/uploads\/2024\/06\/Design-ohne-Titel-1-300x263.png 300w, https:\/\/ixtreme.online\/wp-content\/uploads\/2024\/06\/Design-ohne-Titel-1-768x672.png 768w, https:\/\/ixtreme.online\/wp-content\/uploads\/2024\/06\/Design-ohne-Titel-1-1536x1344.png 1536w, https:\/\/ixtreme.online\/wp-content\/uploads\/2024\/06\/Design-ohne-Titel-1.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-367f5c7d\" data-id=\"367f5c7d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ccc0898 elementor-widget elementor-widget-spacer\" data-id=\"ccc0898\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2dc9aabc elementor-widget elementor-widget-text-editor\" data-id=\"2dc9aabc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #ffffff; font-size: 24pt;\"><strong>Make Google your best friend<\/strong><\/span><\/p><p>Find out in my big SEO guide how you can be found online as a self-employed person &#8211; clearly, comprehensibly and without technical stress.<\/p><p>\ud83d\udc49 <a href=\"https:\/\/ixtreme.online\/en\/seo-for-self-employed\/visible-through-seo\/\"><strong>To the SEO Guide<\/strong><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The search engine world is undergoing a historic change: alongside Google, Bing &amp; Co, AI-based search engines such as ChatGPT, Perplexity and You.com are increasingly coming to the fore. These new players are not only changing how content is found &#8211; but also what content is visible. Welcome to the world of AI SEO.  <\/p>\n","protected":false},"author":3,"featured_media":107180,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[381,385,353],"tags":[],"class_list":["post-107416","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai-knowledge","category-content-en","category-seo-en"],"_links":{"self":[{"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/posts\/107416","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/comments?post=107416"}],"version-history":[{"count":9,"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/posts\/107416\/revisions"}],"predecessor-version":[{"id":108637,"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/posts\/107416\/revisions\/108637"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/media\/107180"}],"wp:attachment":[{"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/media?parent=107416"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/categories?post=107416"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ixtreme.online\/en\/wp-json\/wp\/v2\/tags?post=107416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}